Franchise · Home services
Central marketing hub for a franchise home-services brand
Central marketing hub feeding 60+ franchisee microsites.
The challenge
A franchise brand needed every franchisee to have a current, on-brand microsite without 60+ separate maintenance relationships.
What we did
- 01Built a central content and asset hub feeding 60+ franchisee microsites
- 02Standardised templates so brand updates propagate instead of being re-done per site